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Rally for Kids: Eva Longoria Parker returns as Honorary Chair for the 2010 Scavenger Cup

Eva Longoria Parker was in Miami today, September 12th, to formally announce that she will be returning for her second year as Rally's Honorary Chair. JR and Loren Ridinger, President/ CEO and Senior Vice President of Market America, will be joining Eva Longoria as Co-chairs for this annual event. The Rally for Kids with Cancer Scavenger Cup takes place November 12th and 13th, 2010 in Miami. Participants must each raise a minimum of $25,000 to enter their personal car and earn the chance to draft a Celebrity Navigator such as Eva Longoria Parker. The more funds you raise, the better draft position you earn during the Celebrity Navigator selection process. The event's goal is to raise much needed funds for children's cancer research, treatment and care. As Eva Longoria Parker stated, "Every child should have the chance to live a life free from pain and suffering, and enjoy a full and happy life." Eva's passion for kids with cancer was truly inspirational!

Today's press conference was held at the Eden Roc Renaissance Hotel in Miami Beach. Top Left: Maria Bravo and Eva Longoria Parker on the red carpet. Top Right: Sofia Milos, Actress on CSI: Miami, will also be joining this year's Scavenger Cup!

Top Left: Paola Pacheco, Jewelry Designer and close friend of Eva Longoria, is an official Driver for this year's Rally for Kids event. Top Right: Eva Longoria Parker during the Rally for Kids press conference at the Eden Roc Renaissance Hotel.

During the press conference, Eva Longoria Parker stated, "I love Miami and this is a great reason to come here." To learn more about this exciting event, make sure you visit the Rally for Kids website.

Top: Janelle Prieto (Director of IKF Wonderfund), Maria Bravo, Eva Longoria Parker and Sofia Milos strike a pose after the press conference. The Jackson Memorial Foundation, IKF's Wonderfund and Holtz Children's Hospital will be the event beneficiaries once again this year. As for sponsors, Perry Ellis International is among this year's sponsors who will host one of the main pit stops during the Scavenger Cup. Want to see how much fun you'll have at this annual event? Check out a video recap from last year's festivities.

Top: Joel Hock (Founder of Rally for Kids with Cancer) pictured on the far left along with his supporters for this year's Rally for Kids with Cancer Scavenger Cup. Here's my highlight from today's press conference with Eva Longoria Parker: